A Big Idea Lab

AI For All

If you think your team is already behind on AI — you're not alone. Most organizations have the tools and the budget, but not the buy-in. Across every function, from research to operations to marketing to finance, people are uncertain, hesitant, or actively avoiding the very technology their leaders have invested in. That's the real problem. And it's the one we fix. Here's how we do it in half a day.

Get In Touch Scroll
The Real Problem

The C-Suite loves AI. The rest of the org is still figuring it out.


Most organizations are paying for AI tools their teams don't know how to use. The tech isn't the bottleneck. Adoption is. And 69% of executives believe that reluctance to adopt AI is a bigger threat to jobs than the technology itself.

That gap is where ROI goes to die. AI For All is designed to close it.

71%of CEOs say AI is their top investment priority — up significantly year over yearKPMG CEO Outlook, 2024
68%of CEOs say AI is already changing the core aspects of their businessKelly Services Global Re:Work Report, 2024
39%of employees have received any AI training — despite 71% expecting it to impact their rolesKelly Services Global Re:Work Report, 2024
69%of executives say AI reluctance is a bigger threat to jobs than the technology itselfIBM Institute for Business Value, 2023
What Is It?

A half-day workshop that turns AI skeptics into AI users.


AI For All is a hands-on workshop built for real companies with real workflows. We don't walk your team through slides about the future of AI. We sit down with them, learn how they actually work, and build a practical plan for integrating AI into the things they do every day.

Nobody has a decade head start right now. For a short window, your intern and your VP are learning this together. AI For All turns that into an org-wide head start.

In half a day, your team will:

  • Identify the AI use cases actually worth your time — and map a real roadmap
  • Set guardrails that let people move fast without breaking things
  • Learn to use the tools you're already paying for
  • Build core skills: prompting, lightweight automation, practical tool fluency
  • Leave with things they can use the next morning — not a slide deck
By Design

Built to stick. Designed around your business.


Most AI training stalls because it's generic. Every AI For All workshop is built around your company — your workflows, your team, your industry. The workshop draws on four things that make AI adoption actually work.

Readiness

We reduce cognitive overload so people can learn and apply quickly — not just absorb and forget.

Relevance

Every exercise is connected to a real workflow at your company. Not hypotheticals. Not someone else's industry.

Structure

We mix people across teams and levels. The best ideas don't live in one department — and the good ones need to travel.

Practice

Real hands-on work inside the room, so everyone leaves with a win they can build on the next day.

How It Works

Here's what the process looks like.


Phase 01

Listening

We talk with leaders and teams to understand how AI is actually being used today. A short survey tells us where adoption is working and where it's stuck.


Phase 02

AI 101

A practical one-hour video intro for your team. We cover the essentials with real examples from companies like yours.


Phase 03

Workshop Design

We design the day around your business — your tools, your workflows, the real ways your industry uses AI.


Phase 04

Workshop Day

Hands-on full day. Teams try AI, build with it, and get comfortable using it together. Real skills, real outputs.


Phase 05

What's Next

A clear post-workshop plan with follow-up surveys so leadership knows exactly where to invest next and where momentum is building.


What You Leave With

This isn't a certificate. It's a head start.


Education

Your team understands where AI fits in their actual work and why it matters for your business.

Transparency

Everyone hears what's coming and why, so no one feels blindsided by the changes ahead.

Ownership

Employees help shape how AI gets used at your company, which means they actually want to use it.

Collaboration

People from different teams share ideas, learn from each other, and leave with solutions they couldn't have built alone.

What People Are Saying

What happened when companies actually ran it.


“The AI workshop hosted by The Big Idea Catalyst was a game-changer for our team. We didn't just learn about AI — we discovered practical, hands-on ways to collaborate more effectively and turn learning into something genuinely fun and engaging.”

Britt WhitfieldFounder/CEO, TRG

“I walked away with practical, immediately applicable ideas for integrating AI into my day-to-day work, not just high-level theory. The collaborative, team-building format also made it a fantastic and energizing way to spend the afternoon.”

Nicole OrlandoPresident, Limelight Catering

“The Big Idea Catalyst workshop was a game-changer for our team's efficiency. I gained a clear understanding of the different AI models and, more importantly, a practical roadmap for integrating them directly into our daily business operations.”

Malaika MartinChief of Staff, Revel Decor
Organizations We've Worked With
Upload logos to HubSpot Files, then insert them here as images. They will automatically scroll on the live page.
The Team

The People Behind the Room


Lesley Pinckney

Founder, The Big Idea Catalyst

20+ years of strategic leadership building brands and communities. Led marketing and commercialization for Intel's visual AI hardware and software practice. Facilitated high-impact workshops for Target, Unilever, and Nissan.

Lauren Lambert

Founder, Lead With Possibilities

Leadership coach and facilitator who helps professionals build clarity, confidence, and momentum. Guides individuals and teams through mindset and behavior change — the human infrastructure that makes AI adoption actually stick.

Laurea de Ocampo

Event Strategist & Executive Producer, Masaya Events

15+ years producing visionary experiences for innovative companies. Has managed clients and produced events for AI and tech companies including Abridge, Ginkgo Bioworks, Algorand, and GM.

For Leaders Who Know Their People Come First

Your Organization Won't Get AI Right Until Your People Actually Want to Use It.

The C-suite has bought in. The tools are deployed. The budget is approved. But across research, operations, marketing, finance, and every other function in your organization — your people are still figuring out where AI fits in their actual work.

That gap is where AI investment goes to die. Not because the technology failed, but because adoption never happened.

AI For All is built around a simple truth: when people understand how AI makes their job better — not just the company's bottom line — they use it. And when they use it, you see the ROI you were promised.

Half a day. Every function. Real skills they can apply the next morning.

Book a Workshop info@thebigideacatalyst.com